By Faith Hope Consolo

On Magnificent Madison, Margo Manhattan Jewelry will open at 1200 Madison. J.Crew Men’s shop has opened at 1040 Madison. Milly will bring its vintage-inspired women’s clothing to 900 Madison Avenue, its first store in the United States. Reed Krakoff launched his first boutique at 831 Madison. Lanvin has opened its home-like boutique at 815 Madison. CH by Carolina Herrera has opened at 802 Madison. Giorgio of Beverly Hills’ storied name comes East to 786 Madison. Oliver Peoples has debuted at 755 Madison. Vacheron Constantin will take over Yurman’s old location at 729 Madison. Frey Wille, featuring magnificent enameled pieces, adds to the glitter at 727, not far from David Yurman at 712. Soigne K (formerly called Kimaya) is at 717 Madison. Roberto Cavalli has renewed 711 Madison. Agent Provocateur will open at 675 Madison. Orianne Collins will offer jewelry, cosmetics, men’s accessories and art at 655 Madison. Eton joins the fray at 625 Madison. J.M. Weston is relocating to 600 Madison Avenue to be joined by UGG’s flagship. ToyWatch also enters the timepiece wars at 509 Madison Avenue. Headline news-Ralph Lauren’s men’s flagship at 72nd and Madison has arrived!

On Fabulous Fifth Avenue, Elie Tahari has opened its shop-in-shop on Saks’ fourth floor. Urban Outfitters has signed for mega space at 521 Fifth. Up the Avenue, Guess will take 575 Fifth. Skechers has opened a store devoted solely to its Shape- Up shoes at 590 Fifth Avenue. Just off Fifth, Rain Africa will offer bath, body and home products at 30 Rockefeller Plaza, its first store in the United States.

Midtown Mayhem continues. Breitling watches will open its first U.S. store at 5 East 57th Street. The renovated Christian Dior at 21 East 57th Street is scheduled to reopen before the holidays. Sur La Table takes space at the Hearst Building at 57th Street and Eighth Avenue. Baked by Melissa will offer goodies to commuters at 190 East 42nd Street.

Marvelous Murray Hill’s retail scene will be enhanced by the Lacoste store opening at the Gansevoort Park Avenue hotel at 29th Street and Park Avenue.

The Extraordinary Upper East Side has Olive & Bette’s fifth location, 1249 Third Avenue. Caché will open at 1144 Third Avenue. Oreste Borsa’s Italian accessories will enhance the area at 1039 Third Avenue. Financier Patisserie’s sweet treats is coming to 989 Third Avenue, joined by the Keypour Collection, offering fine carpets on three levels. Sprinkles Cupcakes will add to our calorie count at 780 Lexington Avenue. Fairway Market will open its first unit in the neighborhood next fall (2011) at 240 East 86th Street, in the Ventura luxury rental building. Space NK reportedly is opening an Upper East Side store by Christmas.

The Wild Upper West Side will get even wilder with the news that Century 21 will take over Barnes & Noble’s spot at 66th and Broadway. Rag & Bone is coming to 182 Columbus Ave. Petco has taken a spot on West 99th Street near Central Park. Greenstones et Cie will add to the children’s clothing offerings, at 454 Columbus Ave. Paige Premium Denim has opened at 245 Columbus Ave. Burberry Brit brings its U.K. sensibility to 160 Columbus Avenue. Trader Joe’s is open at 72nd and Broadway. Look for antiques and housewares at the new Old Goode Things at 450 Columbus Avenue.

At and near Hot Herald Square, DSW will continue the expansion of the 34th Street Retail corridor, at 213 West 34th, with Duane Reade also coming to the same location.

In Timeless Times Square, Forever 21 has opened four floors at 1540 Broadway to be joined by The Disney Store, also at number 1540. GRAST (derived from “Graphics Store”) offers toys and other graphic items at the 42nd Street and Eighth Avenue subway station! Oakley has leased 1515 Broadway (at 44th Street). Modell’s has renovated its flagship at 42nd Street.

Fascinating FlatIron’s long-awaited Eataly from Mario Bataly has debuted at 200 Fifth Avenue. Michael Kors is adding 133 Fifth to his expanding store portfolio.

In Scintillating Soho, Romanian shoe and accessories vendor Musette has opened its first U.S. branch at 438 West Broadway. Moncler is ready to outfit us for winter at 90 Prince Street. Agnés b returns to the neighborhood at 50 Howard Street. Duane Reade’s new unit on Lafayette and Spring looks more like a luxury department store than your local pharmacy. Ruia, an English shoe designer, will bring its styles to 65 Mercer Street. Coach’s Soho branch is now Coach Poppy, focusing on its more affordable items. Cole Haan is now at 128 Prince Street, not far from where Folli Follie’s fabulous jewelry is coming to 133 Prince. Dr. Martens’ new flagship will open at 148 Spring. Velita’s tailored looks have moved to 211 Mott Street. Alexander Wang’s first store will replace Yohji Yamamoto at 103 Grand Street. Billy’s Bakery’s third store in Manhattan will open at 268 Elizabeth Street. The Frye Co.’s fabulous boots will be available at its first U.S. store at 113 Spring Street. Realm’s designer clothing selections is now at 98 Greene Street. Chanel reopened its renovated boutique at 139 Spring Street.

Nolita news: Scotch & Soda brings its Dutch take on tailored fashion to the United States for the first time at 273 Lafayette Street. Japan-based Dedegumo Watches will debut at 188 Orchard Street. Creatures of Comfort comes eastward from Los Angeles to 205 Mulberry Street. Chrome brings its messenger gear from San Francisco to 238 Mulberry.

The Luxe Lower East Side’s newest store is Sara Samoiloff, who has moved her jewelry shop to 160 Orchard Street.

In the Vivacious Village, Monocle has debuted a store with apparel and accessories for the stylish world traveler at 535 Hudson Street. British clothier Ted Baker brings his style to the West Village at 32-36 Little West 12th Street. Burberry Brit also is headed downtown to 369 Bleecker. The Touring Company will occupy 440 Broadway. A.P.C. will bring its French take on basics to 92 Perry Street. Fab 208 is moving across the street to 72 East 7th Street. The Tower Records space on West 4th Street, originally to be called Equinox, now will be Blink Fitness, a value-oriented Equinox offshoot. Marc Jacobs: Bookmarc has opened at 400 Bleecker Street, the former home of Biography Book Shop. Reports also say that a Marc Jacobs Café will open somewhere uptown, but no specific area has been confirmed.

Charming Chelsea will be even better furnished when Lillian August opens its furniture store at 11 West 19th Street. Sephora is opening at 21 Ninth Avenue at the Highline.

In FiDi, TJ Maxx reportedly is looking for space on Wall Street. Duane Reade continues its domination, signing at 40 Wall Street. Hit the newest boutiques for the City’s finest and enjoy the season to spend!

Happy Fall & Happy Shopping!



Faith Hope Consolo
Chairman, Retail Leasing & Sales Division
Prudential Douglas Elliman

Tel: 212-418-2020 / Fax: 212-418-2005